Jul 31, 2024

How to Support Generative Artists

Generative artists need support due to their misunderstood reputation.

How to Support Generative Artists

Generative art refers to art that is created using a set of computer-generated rules or algorithms. These algorithms can be used to create images, music, or other forms of art automatically, without the need for human intervention.

Generative art can also be created using a variety of techniques, such as using computer programs, mathematical formulas, or physical systems. The resulting art is often unique and unpredictable and can be interactive or responsive to its environment.

But just like with anyone and in any profession, generative artists, too, need support. If not, they could get wary, and the art could become extinct or become unattractive. 

Here are ways to support generative artists. 


1- Attend Their Exhibitions

One way to support generative artists is by attending their exhibitions and other public events. Generative artists often showcase their work in galleries, museums, and other public spaces. Attending these exhibitions is a great way to learn more about their work and the ideas behind it.

By attending a generative artist's exhibition, you can better understand their artistic process and the motivations behind their work. You can also engage with the artist and other attendees and learn more about the role of technology in contemporary art.

In addition, attending their exhibitions can be a great way to support the artist financially. 

Many generative artists depend on sales of their work and other forms of income to support their artistic practice. Attending their exhibitions can generate revenue for the artist. Additionally, by purchasing a work of generative art, you can help to promote the artist and their work to a wider audience.

 "Creative Machines: Aesthetic Evolution in Design and Art" at the New York Hall of Science is an example of a generative art exhibition. It ran from September 2017 to January 2018 and featured a range of generative artworks created using algorithms, software, and other computational processes.

The exhibition included interactive installations, digital paintings, and other works that explored the potential of technology to generate new forms of artistic expression.

Several works of generative artists, from Daniel Shiffman to Joshua Davis, were featured in the exhibition. These artists used several computational techniques, including machine learning and artificial intelligence, to create unique, complex, and constantly evolving art.


2- Spread the Word and Post About Them On Social Media 

Marketing and advertising often receive the least investment in many artistic and small businesses. This can be particularly challenging for generative artists, who may need access to the same marketing and advertising resources as larger businesses.

To make up for this, generative artists often rely on word of mouth from their patrons to spread the word about their business and products. This means that patrons' support is important for generative artists' success. Their recommendations and positive experiences greatly generate interest in the artist's work and drive sales.

For generative artists, the support of patrons can take many forms. It could range from attending exhibitions to purchasing artworks and sharing the artist's work on social media. It can also take the form of providing positive reviews and feedback.

By providing this support, patrons can help to promote the artist and their work to a wider audience, and they can play an important role in the success of the artist's business.

So to support generative artists, you can talk to your friends and colleagues about the artists you love. By sharing your enthusiasm for generative art with others, you can help raise awareness of this exciting and innovative art form and introduce others to the work of generative artists they may not be familiar with.

Another means that could go a long way in keeping a print of a generative artwork on your desk at work. If someone compliments it, tell them the name of the artist who created it. This can be a great way to start a conversation about generative art, and it can help introduce others to the artist's work.


3 - Buy Their Generative Art NFTs

Buying an NFT (non-fungible token) of a generative artist's work is a great way to support them- it is similar to buying an original piece of physical art. NFTs are unique digital assets that cannot be replicated or replaced. This makes them ideal for representing ownership of digital art. 

When you buy an NFT of a generative artist's work, you are not only supporting the artist financially. You are helping to validate and legitimize their work in the art world. 

In addition, buying an NFT allows you to own a unique digital asset that can increase in value over time. 

4- Attend Virtual Artist Talks and Performances

In addition to purchasing an NFT of a generative artist's work, attending their talks, performances, and other events is another way to support them. 

Many generative artists have taken to hosting virtual events and talks, such as on Twitter Spaces or through webinars, to connect with their audience and showcase their work. 

By attending these events and showing your support, you can help to build a community around the artist and their work and give them the recognition and appreciation they deserve. 

You can also engage with the artist by asking questions, providing feedback, and sharing your thoughts and reactions to their work, which can foster dialogue and deepen your connection with the artist and their creative process. 


Conclusion

It is important to support generative artists to ensure they can continue to create beautiful and innovative works of art. 

Like all artists, generative artists often face financial and logistical challenges that can make it difficult to sustain their creative practice.

 By supporting generative artists through purchases, attending their events, and engaging with their work, we can help to provide them with the recognition, validation, and financial resources they need to continue creating and pushing the boundaries of what is possible in the world of digital art.

Additionally, by supporting generative artists, we can foster a vibrant and dynamic community of creators who can inspire and challenge us with their unique perspectives and talents. 

Overall, we must do our best to support generative artists to ensure that they can continue to enrich our lives with their art.

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